Our Story & Vision
Why FAIRR was created
Gap in the market
While the responsible investment market had grown extensively by 2015, there was still a major gap in that the agricultural sector was largely overlooked. In FAIRR was established to fill this gap to ensure investors are better equipped to understand the material risks and opportunities in the food sector, with a strong focus on the most interconnected issues associated with intensive animal production.
What is our mission
Our mission is to drive investor awareness of material risks in intensive animal agriculture and opportunities in the global food sector. We provide investors with the data, research and tools they need to understand the risks within the broader food system at every touchpoint. By filling the knowledge gap around risks such as climate, pollution, nature and biodiversity loss, labour issues and antimicrobial resistance, FAIRR empowers investors to engage as shareholders with companies in the global food supply chain – from protein producers to global retailers. In doing so, we aim to harness the power of capital markets to build a more sustainable and equitable food system.
What is in the pipeline
Each year, the FAIRR Initiative collates feedback from our investor members with a view to refining and developing our work to better meet the needs of its members. After compiling feedback, we are left with a wealth of information that is used to inform our strategy for the next fiscal year.
Some new key projects and focus areas for the year ahead include:
Expanding the FAIRR company universe
Refining our offer to increase its relevance across asset classes
Broadening FAIRR’s biodiversity workstream